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What is SQL?

SQL stands for Structured Query Language. SQL lets you access and manipulate databases. It became a standard of the American National Standards Institute (ANSI) in 1986 and of the International Organization for Standardization (ISO) in 1987.

Maybe you understand the basics of search engine optimization (SEO). But when someone says “SQL,” you’re completely lost. SQL stands for “structured query language.” Before you freak out, be assured that you won’t have to spend weeks learning a complex programming language to implement this language effectively. 

 

This genius language began back in the 1940s when English computer scientists. And IBM employee Edgar Frank Codd published an article called “A Relational Model of Data for Large Shared Data Banks.” It wasn't easy to access data from a database during this age. And Codd felt that using relational data (tables) could improve things drastically. 

Eventually, IBM began System R, a research project intended to dive into Codd’s aspirations. And tasked Don Chamberlin and Ray Boyce to develop its query language. Fast forward to today, and here’s SQL.

SQL is a nonprocedural language, which means that you tell the system precisely what you want without telling it how. The database management system (DBMS) will then figure out the best possible method of fulfilling your request. 

Overall, SQL enables you to retrieve and control one or multiple databases and the data included within those databases. When you have the data you need, you can manage and automate certain aspects to improve efficiency. You can think of SQL as using a formula in Excel (except SQL is on steroids).  

How Does SQL Help SEO?

Utilizing SQL and SQL databases in your day-to-day SEO practices. More specific work such as facilitating SEO niche edits – can have tremendous benefits for you, whether you’re running a company. SQL allows you to automate tedious tasks, and streamline them. And quicken processes, and help you glean more valuable information from the data you’ve extracted and stored. If you’re dealing with millions or billions of cells of data, SQL will be your best friend. 

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